What’s the point of anti-ageing ingredients, particularly the expensive ones, if they just sit on top of the skin? Exactly! Not much point at all. Test tube results are meaningless if they don’t translate to real life, right? We want ingredients that do what they’re supposed to (that’s why you buy them after all), and to do that, they need to get into your skin. An effective serum is all about compatible molecular size and appropriate delivery systems. There’s a lot more to effective skin care than slapping on a cream and hoping for the best.
Argireline, as it stands, is a fantastic anti-ageing ingredient…in the test tube. It was specifically designed to target wrinkles and lines, particularly at the source of facial expression. However, studies on living skin came back with mixed results, mostly due to the poor level of penetration of the molecule into the skin. This has been a consistent problem for a lot of Peptides used in skincare products; they sound great, but when it comes to using them, you end up with not a whole lot of results and a lot of disappointment.
To overcome this penetration problem, Argireline Amplified Peptide was developed in 2020. It has a smaller molecule size than regular Argireline, which makes it a lot easier to get through the skin barrier. For good measure, we also combined it with a liposome delivery system that ensures this wonderful active penetrates down to the deepest layer of the skin. Argireline Amplified Peptide works by weakening the neurotransmitters between your skin and facial muscles. This reduces the prevalence and severity of expression lines that end up on your face by allowing the muscle to move without the skin moving with it. Less expression lines = Less visible fine lines and wrinkles!
We use the same percentage and same techniques as used in the original lab trials (see image below) to ensure we can achieve the same results: a 20% reduction in wrinkle depth after just 28 days of use. Pretty cool, huh? The effects of Argireline Amplified Peptide last around 5 days as the neurotransmitters reconnect the skin and the muscle. This means your results will improve over time with continued use as wrinkles and expression lines are ongoingly preventatively diminished. Sound familiar? Yes, this is what anti-ageing injections like Botox do, but on a much more drastic, expensive, semi-permanent, and invasive level. Please note, that while the mechanisms are similar, we’re not claiming that the results are the same.
Source: The Lubrizol Corporation 2020, Amplifying Beauty Simplifying Routines, Page 35, Retrieved from Argireline® Amplified peptide – Lubrizol.
As the hands of time march onward, ageing is an inevitable thing. Have you noticed how your muscles get a little stiffer after exercise than they did when you were 16? This is also the case for facial muscles. When it comes to skin, the older you get, the less ‘bouncy’ your skin becomes. This means that after you frown or (preferably) smile, your skin and facial muscles take longer to return to their normal, resting positions. As skin elasticity decreases and muscle stiffness increases with age, repeated facial expressions will start to stick around and this is what turns a little laugh line into a permanent, cavernous wrinkle. A 28-day study on living skin found that our Argireline Amplified Peptide also helps to reduce muscles stiffness to in turn reduce the formation of expression lines. Because the Argireline Amplified Peptide gets right down into the deep layers of your skin, don’t be surprised if you feel a slight stiffening sensation. This means it’s working!
Source: The Lubrizol Corporation 2020, Amplifying Beauty Simplifying Routines, Page 38, Retrieved from Argireline® Amplified peptide – Lubrizol.
Our formula also contains high purity BEAUACTIVE® (Hydroxystearic Acid), an ingredient that effectively targets a common skin issue for many humans, particularly Australians: sun damage. Since we love a good multi-tasker, this little guy also works to effectively stimulate collagen production. In combination with Argireline Amplified Peptide, these ingredients cover existing signs of ageing while also taking measures to prevent them too. Together, we think they make the perfect multidimensional anti-ageing serum and the closest you’ll get to anti-wrinkle injections, without the needles and outrageous price tag.
But what else is in it? Just like our other serums, these active ingredients sit nicely in a skin-soothing, hydrating base, with added Jojoba Oil, Shea Butter and Natural Vitamin E to keep skin nourished and healthy. We’re very proud of this unique formula that we developed alongside one of the world’s best cosmetic chemists. Don’t want to toot our own horn, but we think we now have some of the most advanced natural products out there. So, enjoy!
Water (Aqua), Lecithin, Glyceryl Oleate Citrate, Simmondsia Chinensis (Jojoba) Seed Oil, Caprylic Capric Triglycerides, Cetearyl Alcohol (Plant-Based Emulsifying Wax), Propanediol, Xanthan Gum, Sclerotium Gum, Pullulan, Butyrospermum Parkii (Shea) Butter, Acetyl Hexapeptide-8 (Argireline), Tocopherol (Natural Vitamin E), Hydroxystearic Acid (BeauActive®), Piroctone Olamine, Phospholipids, Glycine Soja (Soybean) Oil, Glycolipids, Glycine Soja (Soybean) Sterols, Potassium Sorbate, Sodium Citrate, Sodium Benzoate, Citric Acid (to balance pH).